We are looking for a Retention Manager who will be responsible for player retention, LTV growth, and long-term user engagement.
This is a key revenue-driving role focused on segmentation, analytics, and lifecycle marketing, directly impacting player value and business performance.
Responsibilities:
- Own and develop the retention strategy (retention, reactivation, LTV growth)
- Build and manage dynamic user segments
- Analyze full player funnels: registration → deposit → repeat deposits → churn
- Optimize conversion rates across the entire lifecycle
- Launch and manage CRM campaigns (push / SMS / email / in-app)
- Develop personalized offers and bonus mechanics
- Manage VIP and high-value player segments
- Run A/B tests and validate hypotheses
- Identify growth opportunities based on user behavior
- Collaborate with Product, Marketing, and Support teams
Requirements:
- Experience in Retention / CRM / Lifecycle Marketing
- iGaming / betting experience is a strong advantage
- Deep understanding of key metrics: LTV, Retention Rate, ARPU, Churn, ROI
- Experience with user segmentation (including dynamic segments)
- Strong analytical skills and funnel optimization experience
- Hands-on experience with CRM systems (Customer.io, Salesforce or similar)
- Data-driven mindset
- English — working proficiency
Nice to Have:
- Experience with bonus systems (free spins, cashback, reloads, VIP programs)
- Experience in multi-GEO markets (MENA / Asia)
- Knowledge of SQL / BI tools
- Experience with real-time triggers and automation flows
Compensation: €2,500 – €4,000 net (in-hand). Final offer depends on experience and expertise.
Bonus System: Performance-based bonus: 10–30% of salary, tied to LTV growth, retention rate improvement, and repeat deposit rate.
What We Offer:
- Office-based role in Limassol
- Direct impact on core business metrics
- Fast-paced, product-driven environment with minimal bureaucracy
- Opportunity to work with international GEOs
- Real growth potential within the company and product team