Overview

We are building a Lead Business Analyst role for news and content platforms, partnering with senior stakeholders in a rapid, newsroom-style environment. You will drive requirements discovery, prioritization and clear translation into delivery with engineering, starting with stabilization and BAU before moving toward hyper-personalization and AI-driven content generation. Apply to help shape a content-first product vision and execution

Responsibilities

  • Lead requirements discovery and elicitation for a high-stakes news/content product
  • Convert newsroom and content-producer workflows into clear, actionable requirements
  • Draft high-quality user stories and acceptance criteria tailored to content creators, editors and consumers
  • Ensure requirements reinforce a consumer-focused, content-first website
  • Drive backlog refinement in collaboration with the Lead Engineer
  • Prioritize work based on newsroom needs, SEO impact, performance and business value
  • Adjust quickly as priorities shift, staying effective in a flexible and dynamic setting
  • Collaborate daily with the senior stakeholder and her team, bridging business, newsroom, analytics, and engineering
  • Communicate trade-offs, dependencies and changes with clarity
  • Monitor analytics and success metrics to surface pain points and opportunities for improvement
  • Explain requirements clearly to the engineering team and support Agile hygiene including refinement, sprint planning and reviews
  • Remain calm and effective under pressure in a high-change environment

Requirements

  • 5+ years of experience as a Business Analyst on news, media or content-heavy platforms
  • Solid understanding of content, newsroom, or editorial workflows (news product experience required, not conference, events or static content sites)
  • Hands-on experience with WordPress or similar CMS platforms
  • Strong background partnering closely with engineering teams
  • Working knowledge of Amplitude and web analytics to guide requirements and prioritization
  • Demonstrated ability to operate in fast-moving, high-visibility environments
  • Practical skills in Agile methodologies, including backlog refinement, sprint planning and reviews
  • Highly organized, analytical, and articulate communication style, with confidence working with senior stakeholders and technical leads
  • English proficiency at B2 (Upper-Intermediate) level or higher

Nice to have

  • Experience with SEO, content optimization, or performance-driven products
  • Familiarity with personalization
  • Experience supporting consumer-scale websites

[GTS] Benefits (generic, except India)

  • International projects with top brands
  • Work with global teams of highly skilled, diverse peers
  • Healthcare benefits
  • Employee financial programs
  • Paid time off and sick leave
  • Upskilling, reskilling and certification courses
  • Unlimited access to the LinkedIn Learning library and 22,000+ courses
  • Global career opportunities
  • Volunteer and community involvement opportunities
  • EPAM Employee Groups
  • Award-winning culture recognized by Glassdoor, Newsweek and LinkedIn