At Avalere Health, we are seeking a VP, Brand Strategy to shape what brands stand for, where they need to go, and why they matter. This role owns the strategic foundation that helps brands uncover their sharpest point of differentiation, connect more meaningfully with audiences, and create a clear path for long-term growth.
Requirements
- 10+ years of experience in brand strategy, strategic planning, or related strategy roles, preferably within healthcare, pharma, life sciences, or a highly regulated industry.
- Proven ability to independently lead strategy across complex accounts, including setting direction, guiding clients, and owning deliverables from start to finish.
- Experience developing brand positioning, messaging architecture, strategic foundations, go-to-market strategy, creative briefs, and campaign strategy.
- Experience applying audience and insight development, including market research, customer insights, segmentation, patient journeys, and behavioral drivers.
- Skilled storyteller, facilitator, and presenter with the ability to translate complex information into clear, compelling narratives.
- Collaborative cross-functional leader with the ability to partner effectively across disciplines and guide teams toward aligned outcomes.
- Comfortable operating with autonomy, managing ambiguity, escalating selectively, and maintaining accountability for quality and client impact.
Benefits
- 401K plan with an employer match contribution up to 4%
- life insurance
- disability coverage
- medical, dental, and vision plans
- 20 vacation days plus one personal well-being day
- 9 public holidays
- gifted end-of-year holidays
- an early Summer Friday finish in June, July, and August