Who we are
Chatfuel is an AI Coworker platform for businesses. We help companies automate sales and marketing across Instagram, WhatsApp, and Facebook - so their team can focus on what matters. We’re an official Meta partner, and over 7 million users worldwide trust us to run their business communications.
What You'll Do
We're scaling our paid acquisition and looking for a part-time Google Ads Manager to own our search and performance campaigns end-to-end. This is a focused, results-driven role - you’ll have a clear channel, a real budget, and full ownership of outcomes. Expected commitment: ~40 hours per week.
As part of our Marketing team, you will:
Own and manage Google Ads campaigns across Search, Performance Max, and YouTube
Build and optimize campaigns from scratch - keywords, ad copy, bidding strategy, audience targeting
Analyze performance data and translate it into decisions: scaling what works, cutting what doesn't
Set up and maintain proper conversion tracking, UTM structure, and attribution
Run A/B tests on creatives, landing pages, and audience segments
Collaborate with the content and design teams to produce high-converting ad assets
Report weekly on key metrics: CPL, CAC, ROAS, conversion rates by funnel stage
Identify new growth opportunities — competitor keywords, new markets, seasonal campaigns
We're looking for someone who:
Has 2+ years of hands-on Google Ads experience (Search and Performance Max required, YouTube is a plus)
Knows how to read data and make decisions - comfortable with Google Analytics, Looker, or similar
Understands full-funnel performance marketing: from click to paid user
Has experience with SaaS or subscription products (nice to have)
Speaks English fluently; Spanish is a strong plus for LATAM campaigns
Can commit to ~40 hours per week on a consistent schedule
What we offer:
Full ownership of a high-budget channel with real impact on company growth
Competitive part-time compensation based on experience
Remote work with fully flexible schedule