Join the Marketing Measurement & Data Activation team, working across Data, Engineering, Analytics, and media platforms to ensure customer interactions and marketing activity are accurately measured and compliant with privacy regulations.

Responsibilities

  • Define the data-enablement roadmap for media platforms and measurement partners.
  • Coordinate implementation of web and app tracking, audience creation, and marketing data feeds with engineering teams.
  • Lead media tracking and data activation priorities, and advise marketing teams on technical feasibility and measurement.
  • Specify event tracking across web and mobile, build audience segments, and audit tracking for accuracy and compliance.
  • Troubleshoot tracking issues, analyze tracking gaps and business impact, document implementations, and stay current with platform developments.

Requirements

  • 3+ years of experience in analytics implementation, MarTech, AdTech, or a related field.
  • Master’s degree in a technical or scientific discipline.
  • Experience implementing conversion tracking, audience setups, data feeds, conversion windows, and attribution configurations.
  • Strong understanding of web and app analytics, event structures, conversion tracking, and data layer design.
  • Experience with major media-platform tracking and measurement ecosystems; strong attention to detail, problem-solving, troubleshooting, and QA skills.
  • Preferred: experience using AI tools such as Gemini and interest in applying AI to workflows.

Benefits

  • Competitive compensation, benefits, performance-based bonuses, Prime Plus membership, discounts, relocation support, and premium equipment.
  • Learning and development opportunities, flexible hybrid working, career growth, and wellbeing initiatives.