Build and own the Loyalty & Retention product across travel brands, with the goal of increasing Customer Lifetime Value through repeat purchases, retention and referrals.

Responsibilities:

  • Lead end-to-end product discovery, customer interviews and qualitative research.
  • Analyze customer behavior, cohorts, segmentation and quantitative data; identify drivers and barriers to repeat purchases.
  • Validate customer needs and business opportunities, develop product hypotheses, and design loyalty concepts and mechanics.
  • Build financial models and assess unit economics for proposed initiatives.
  • Define the MVP, product roadmap and PRDs; lead implementation with Design, Engineering, Analytics, Sales and Marketing.
  • Run A/B tests and other experiments, measure impact on retention, LTV and business performance, and present product strategy and business cases to senior stakeholders.
  • Assess existing loyalty functionality, customer journeys and data, and recommend improvements based on research and evidence.

Requirements:

  • 4+ years of Product Management or Growth Product Management experience.
  • Strong product discovery, customer interview and qualitative research skills; ability to combine research insights with quantitative data.
  • Experience with retention, loyalty, CRM, lifecycle or engagement products.
  • Strong understanding of LTV, retention, cohorts and unit economics; experience with hypothesis validation, A/B testing, business cases and financial models.
  • Ownership from discovery through launch and optimization, strong stakeholder management and cross-functional collaboration skills.
  • English at B2 level or higher.
  • Experience in travel, fintech, banking, e-commerce, marketplaces, subscriptions or telecom is an advantage.

What success looks like: Build a strong loyalty strategy, launch the product and demonstrate measurable improvement in customer retention and long-term customer value.

Conditions: Hybrid schedule with four days in the office and one day remote per week. Competitive salary and performance-based bonuses. Opportunity to shape a loyalty product, work with the US market and bring new ideas to life.